Digital Marketing Specialist
Custodia is a UK based company, founded in 2017, with wider presence in North America, Europe and Asia both directly and through strategic partnerships.
Our current key offering is the CC1 (Compliance Cloud One) service which records, stores and normalizes any type of communications data. This includes many common platforms such as phone email, SMS, phone calls, Microsoft Teams, WhatsApp and WeChat amongst many others. This allows companies to communicate in a compliant manner, whilst driving greater data-driven insights from the data they already have to store.
Join our team at Custodia as a Digital Marketing Specialist, a role that plays a crucial part in driving our brand forward in the rapidly growing RegTech space.
Use your expertise, creativity, and passion for digital marketing to create a meaningful impact with your work.
You will join a dynamic marketing team with diverse experiences keen to make a difference in our industry.
Key Responsibilities
Develop and implement comprehensive digital marketing strategies that align with our company’s objectives and marketing needs.
Manage SEO/SEM, marketing database, email, social media, and display advertising campaigns.
Create content for digital campaigns that aligns with brand TOV and positioning.
Collaborate with internal teams to optimize landing pages and user experience.Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Evaluate important metrics that affect our website traffic and digital campaign conversion rates.
Work with our team to ideate new and innovative growth strategies.
Required Skills
Five years of experience in digital marketing/advertising.
Agency, freelance, or in-house B2B marketing experience.
Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, SEMRush, etc.).
Experience in setting up and optimizing Google Adwords/PPC campaigns.
Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
Desired Skills
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
Experience within FinTech/RegTech.
Ability to work independently and balance multiple projects and tasks.
Excellent verbal and written communication skills.
What We Offer
Competitive salary
Hybrid working after six months
- Employee Assistance Programme
- Free parking
Casual dress
Opportunities for professional growth and advancement.
Dynamic and innovative work environment.
Opportunity to make your mark in a high-growth industry.
A town-centre office in the historic Cheshire town of Knutsford, with easily accessible public transport links to Manchester and Chester.
This role is on-site, based at our office in Knutsford.
To apply for this role, please send a covering letter and CV to careers@custodiatechnology.com